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Chevrolet Expands Cruze Range with Hatchback Model

The final production version of the new Cruze hatchback is the highlight of Chevrolet's 2011 Geneva Motor Show booth. With the addition of the five-door version, Chevrolet hopes to boost sales of the Cruze as hatchbacks represent approximately 65% of all compact segment sales in Europe.
The five door model features a more attractive design than its four-door sibling thanks to the sweeping roofline and short overhangs at both the front and rear. Of course buyers will have to live with a smaller cargo capacity which has been reduced by 50 liters compared to the sedan for a total of 400 liters. The Cruze 5d will be offered with the same engine range as the sedan including 1.6L and 1.8L gasoline units and a 163HP 2.0-liter turbo diesel. Sales are to start this summer.
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GM will Drop Daewoo Name and Replace it with Chevrolet in South Korea

What started a few years back with the re-branding of Daewoo's portfolio to Chevrolets in select markets including Europe, is now being rolled out globally with the replacement of the nameplate in South Korea. From now on, all of the company’s new product introductions will be under the Chevrolet badge, while GM Daewoo Auto & Technology will change its company name to GM Korea Co. The Detroit automaker said the name change is expected to be completed by the end of the first quarter this year.
"This important new brand strategy is designed to strengthen our commitment to the Korean market, recognizing it as one of the strongest-performing countries within GM’s global operations," said Mike Arcamone, President and CEO of GM Daewoo. “We cannot afford to sit still, and instead, choose to make a bold move with the launch of Chevrolet in Korea."

GM noted that three Daewoo models including the Alpheon (a re-badged Buick LaCrosse) sedan and the Labo and Damas mini cars, will not carry the Chevrolet nameplate and will be marketed under independent brands.
Outside the U.S., Chevrolet is planning an aggressive vehicle launch plan this year with the introduction of eight new models including the Camaro, Orlando MPV, Aveo sub-compact, plus an unnamed new SUV model and a new premium midsize sedan.

The Detroit automaker said that GM Daewoo has "played a lead role" in the design, engineering and manufacturing of the Chevrolet Cruze global compact sedan, the new Chevrolet Spark global mini-car, and the new Chevrolet Aveo global small car, adding that currently one out of every four Chevrolet vehicles is manufactured in Korea.
“Chevrolet has enjoyed success in mature markets in North America and Europe, as well as in emerging markets in Asia Pacific, CIS countries, and Latin America,” said Arcamone. “We are confident our customers in Korea will embrace Chevrolet as well.”

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Chevy Launches MyLink Infotainment System

The 2012 Chevrolet Volt and Equinox models will be the first to offer Chevy MyLink, an in-car infotainment equipment that integrates internet radio, hands-free, voice and touch-screen controls, all of which can be accessed via Bluetooth connectivity.
Three years ago, Ford introduced a similar system, called SYNC, whose aim was to reunite in a friendly and efficient way the various in-car controls that a driver can access while driving. Now Chevy is ready with its own technology, developed together with GM's subsidiary OnStar.
MyLink provides drivers with stereo audio streaming, wireless control of smartphones, voice-activated commands and a full-color 7-inch touch screen display that centralizes media sources. For example, the driver can initiate phone calls, select radio stations or stored media only by using his voice.
Other features are Pandora internet radio, which allows users to personalize their radio experience, or Gracenote, which identifies the user's music collection and presents information such as artist name, genres and album cover art on the MyLink screen.
Basically, MyLink does everything that SYNC does, plus the future integration of the Powermat wireless cell-phone charging system that eliminates cords. The MyLink infotainment system will expand to other Chevrolet models in the next 18 months.

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2011 Camaro ZL1

With its 550HP 6.2-liter supercharged V8, the upcoming 2012 Camaro ZL1 is Chevrolet’s wildest pony car yet. However, it won't be available for sale for another year, and here's where SLP Performance steps in. The U.S.-based company is running a ZL1 tuning program for the current 2011 Camaro SS.In regards of the copyright issues for the Z1 nameplate, SLP has shared a press release from GM stating that the Detroit automaker has no objections with the use of the name until production of the tuning project runs out this year. Here the statement from GM: "Chevrolet is aware that SLP, a past upfitter of Chevrolet's 4th generation (1996-2002) Camaro vehicle, has been marketing its own limited edition (69) ZL1 upfit package for the 2011 Camaro model year only. Chevrolet and SLP have discussed SLP's ZL1 upfit package, an offering honoring the heritage and legacy of Chevrolet's original 1969 Camaro ZL1. Chevrolet has no objection to SLP continuing its marketing and build-out efforts to complete the run of its 2011 ZL1 upfit package."

SLP Performance’s ZL1 take on the Camaro will be available in a limited run of 69 units for 2011.
Using a 2011 Camaro SS as a base, the tuning firm takes the factory recipe and simply throws it out the window, starting with the engine. The massive 7.0-liter V8 is a custom built unit, fitted among other things, with a high capacity radiator, SLP TVS 2300 Supercharger with 10 PSI boost, cold-air induction system and carbon fiber finish engine covers.
Thanks to these modifications, the poweplant churns out 750-horsepower and is capable to catapult the 2011 Camaro ZL1 to an electronically limited top speed of 205 mph (330 km/h).

Power is sent to the rear wheels through a six-speed manual transmission and, to better cope with the extra oomph, the tuned ZL1 also comes with an SLP adjustable coil-over suspension, complete with new sway bars, and larger Brembo GT brakes.
The exterior upgrades include a carbon fiber hood and trunk lid, new front fascia, grille and splitter, rear spoiler and diffuser with integrated polished aluminum exhaust tips. The car rides on 20-inch SLP alloys, shod in 255/40 front and 295/35 rear Michelin XL Sport PS2 tires.
Inside, a numbered dash plaque announces the limited status of the model, accompanied by carbon fiber finish trim pieces, ZL1 floor mats, Katzkin leather upholstery available in 7 colors, and a number of ZL1 and Chevrolet embroidered logos.

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Chevrolet Equinox

The Chevrolet Equinox is a compact crossover that blends distinctive design with outstanding efficiency. 2.4L direct injection engine helps the Chevrolet Equinox deliver expected best-in-segment estimated highway fuel economy of 30 mpg (EPA certification pending) - a 25-percent improvement over the previous model. Chevrolet expects nearly two-thirds of customers will choose the efficient, 2.4L engine.

Its exterior design inspiration from the Chevrolet Malibu sedan and Traverse crossover; and like those vehicles, the new Equinox complements its styling with attention to detail and unexpected features, according to Ed Peper, GM North America vice president, Chevrolet.

The vehicle highlights:
* New 2.4L Ecotec direct injected I-4 engine estimated at 182 horsepower (135 kW), which delivers an estimated 30 mpg highway, 21 mpg city (EPA certification pending)
* New 3.0L DOHC direct injected V-6 engine estimated at 255 horsepower (190 kW), which delivers an estimated 25 mpg highway, 18 mpg city (EPA certification pending)
* Driving range of more than 500 miles (800 km) with both engines, for less-frequent fill-ups
* Six standard air bags: dual frontal air bags; head curtain side air bags and pelvic/thorax seat-mounted side air bags
* Standard four-wheel disc brakes with StabiliTrak electronic stability control and traction control
* Standard OnStar and XM Satellite Radio
* "Smart" remote starting system that also activates the HVAC system and optional heated seats depending on the outside temperature

The design details :
Designed features Chevy's signature global face - the two-tier grille and prominent gold Bowtie insignia. Strong fender shapes, a distinctive premium roofline, wraparound headlamps and dual round taillamps are additional elements that define Equinox as a true Chevrolet, Peper said.

Design features:
* A multi-dimensional hood and wraparound rear side glass and a wheels-at-the-corners stance
* Improved aerodynamic performance through a number of carefully designed exterior features, including moving the base of the windshield forward approximately three inches (75 mm) for a sleeker profile

The Chevy Equinox's rocker panels are integrated into the doors to make it easier to get in and out of the vehicle. They narrow the area over which a passenger must step, offering protection for pant legs that could brush against dirty rockers. The select use of chrome trim and flush-fitting "exposed-edge" windshield and rear glass reinforce Equinox's build quality and reduce wind noise.

Dimensionally, the Chevrolet Equinox rides on the same 112.5-inch wheelbase (2,857 mm), but is about one inch (25 mm) shorter in length and an inch wider. It also has a wider front track that enhances the ride and handling.

The interior amenities, storage and flexibility
Inside, the Chevrolet Equinox features attention to detail - including a number of storage bins, such as an oversized glove box; a closed storage bin in the instrument panel above the center stack; and closed storage under the center armrest large enough for a laptop computer.

A "floating" center stack houses a multitude of ergonomic comfort and convenience controls. Contemporary, ice-blue ambient lighting - featured within and surrounding the center stack, encircling the center-console cupholders and within the door pull cups - accentuates the cabin. The front and rear seats, which include cloth and uplevel, perforated leather-trimmed offerings, were developed to help deliver best-in-class comfort.

The new Equinox retains its MultiFlex rear seat capability, which allows the seat to be moved fore or aft nearly eight inches (203 mm), for the best rear legroom in its class. With the 60/40-split-back rear seat moved all the way forward, the cargo area offers 31.4 cubic feet (889 liters) of storage.

The Chevy Equinox's cabin is notable for its quietness. Noise-absorbing elements are built into the chassis, engine compartment and interior.

Convenience, infotainment and connectivity
The variety of technologies are integrated in the Chevrolet Equinox, such as an available seven-inch touch-screen navigation system.
Additional features also include:
* Bluetooth hands-free phone connectivity
* USB audio connectivity
* DVD-based rear-seat entertainment system with two independent screens to enable DVD viewing on one and gaming on the other
* Internal memory/hard drive on uplevel radios for storing audio selections
* Power, programmable rear liftgate
* Rear-vision camera system, with display in the rearview mirror or in the navigation screen
* Range of premium-feature audio systems with up to eight speakers and 250 watts of output

Chassis and suspension
The Equinox is built on a body-integral structure with single-piece body side stampings and targeted applications of high-strength steel. Those elements form the foundation of a solid, quiet driving experience, according to Peper. The strong structure enabled engineers to tune the four-wheel-independent suspension system for greater control and driver feedback.

The Standard and features:
* Available all wheel drive
* Family of 17-, 18- and 19-inch alloy wheels
* Fuel-saving electric power steering system

The rack-mounted electric power steering system provides greater fuel efficiency of on 2.4L-equipped models that saves nearly 11 miles per tank of gas, or about 572 miles per year (assuming one fill-up per week). With the Equinox's estimated 30 mpg on the highway, the electric power steering system saves the equivalent of approximately one tank of gas each year.